The appeal of cars and other vehicles that can learn as they travel rather than constantly needing to be told what to do, opens up a host of opportunities whether it’s in the field of private vehicle ownership or in the commercial sector — delivering goods or providing services.

Honda will be bringing the NeuV, a new concept plug-in electric concept car that will use AI to autonomously ferry commuters to their destination while, in the company’s words, creating “new possibilities for human interaction and new value for customers.”

The company won’t be revealing the full extent of its research until its official keynote on January 5. But Honda is by no means alone in looking to AI to solve the automotive issues of tomorrow.

Audi is this week showcasing a car with the ability to learn how to park itself at NIPS — a special event dedicated to artificial intelligence running in Barcelona.